Have you thought you cannot afford a survey? Can you really afford not to know what your local residents and voters think? By avoiding the full-time maintenance of statewide-campaign-oriented call centers that are really only used for three months every two years, NDC keeps our costs low and passes the savings on to our customers.

NDC has all the resources to match any competitor looking for a statewide or local survey. Our focus on our customer's specific needs and interests provide analytical insights and detailed questions that our competitors cannot match.

In particular:

Finance Surveys: NDC has unmatched experience in Proposition 218 local finance surveys.

California Focus: with 28 years of California polling experience, NDC is intimately familiar with California’s demography, its issue concerns and its electorate.

Database Expertise: NDC maintains extensive statewide political databases and is very experienced in working with voter lists. NDC’s professionals were associated with the design of several leading California databases.

State of the Art Computing: NDC’s hardware and software capabilities, including automated calling capabilities, are as advanced as any in the industry; and we provide a unique GIS service by which survey results may be cartographically displayed.

Innovative Approach: NDC pioneered a number of innovative research techniques, several of which have been emulated by other companies: including network analyses, linked focus and survey analyses, and graphic plotting of survey results.